Intelligence
What do you want to steer on?
Pick a topic. You see what happens, why, and what to do about it.
Profit
What you keep per order, product, channel and campaign.
Demand and inventory
Know weeks ahead whether the right stock is ready.
Customers
Who comes back, and what a new customer may cost.
Channels and advertising
Which channel and campaign really earns.
Products
The right products, well described, on every channel.
Coming soon
What we are building now.
We're building this now. Want to be among the first? Tell us in a demo.
Why, and what next
Ask through to the cause.
One question often touches several systems. This is how you get to the cause.
Why is profit falling while ROAS holds steady?
- Which products did the campaigns sell, and and what was left of it?
- What did each order cost after shipping, payment and returns?
- How much of that revenue came from customers who already bought from you?
What you do: Shift budget to campaigns and products that are profitable after all costs.
Do our promotions earn money, or just pull sales forward?
- What was left after discount and returns?
- How much did we sell in the weeks after, at full price?
- Did the new customers from the promotion buy again later?
What you do: Repeat a promotion, adjust it or stop it.
Are we advertising products that are about to sell out?
- Which products sell out before the next purchase arrives?
- How much ad budget is still running on them?
- Can you order earlier, or move stock?
What you do: Pause the ads and prepare a purchase proposal.
We make a profit. So why is there no cash?
- How much cash is tied up in stock that isn't moving?
- How long from purchase to payment, per channel?
- Do marketplace payouts match what you expected?
What you do: Mark down, buy less or check the settlements.
Questions
Questions about intelligence.
Question not listed? In a demo we show it on your systems.
01What's the difference with analytics?
Analytics shows what happened. Intelligence shows why, and what to do about it. For that we bring all your systems together in one model.
02Which systems do I need?
You start with your shop or marketplace, your ads and your accounting. Connections that already exist: Shopify, bol, Amazon, Google Ads, Meta Ads, GA4, Exact, AFAS and HubSpot. Other systems we connect on request.
03Can I start with one module?
Yes. You start with the question that pays off most right now. The rest can follow later, without starting over.
04Will my AI's answer be right?
Your AI works on the same model and the same agreements as your team. We maintain that model and check it against your books.
05Why are some modules not available yet?
A module can only be delivered once its sources are connected. We are building brand, market and compliance now. Want to be among the first? Tell us in a demo.